Sales Force Automation (SFA)
The most popular SFA system in the Polish pharmaceutical industry
We’ve enabled systemic placing of orders (both individual and promotional bundles) and transferring them electronically to recipients, i.e. wholesalers. This, in turn, allowed for tracing and controlling the process throughout particular steps.
Efficient order transmission to wholesalers
Web and mobile apps allow planning and reporting of medical and pharmacy visits. They send orders from pharmacies to pharmaceutical wholesalers for processing, monitor order status, and access our databases. This solution also works great in related industries, such as cosmetics or FMCG.
Our transactions system handles orders that represent around 30% of value of the entire Polish pharmaceutical market. Orders sent through our system can reach any point authorised to sell medicines in Poland.
Each year, we transfer millions of orders on behalf of pharmacies through the FarmaProm platform. In 2024 we transferred as many as 12 208 035 of them. Your products can reach any point responsible for selling medicines in Poland.
Easy application – always at hand
The mobile version of the FarmaProm app, available for Android and iOS, includes functionalities essential to the daily work of pharmaceutical and medical representatives.
With the technologies we create and the data we collect, we are creating the future of rep work in Poland. Where to Order is a functionality in SFA FarmaProm’s mobile system that increases the effectiveness of each representative’s visit to a pharmacy. The application will indicate pharmacies along with the level of potentials and chances for the representative to place an order.
FAQ
Frequently asked questions about the FarmaProm SFA system
SFA (Sales Force Automation) FarmaProm is a system supporting the work of pharmaceutical and medical representatives. It enables systematic order placement and processing, monitoring of order progress, and optimization of sales activities.
The system is intended for:
– representatives of pharmaceutical, cosmetics, and FMCG companies,
– manufacturers of medicines and supplements,
– pharmacies and pharmacy chains,
– pharmaceutical and FMCG wholesalers.
– Placing orders (individual and promotional packages)
– Electronic transfer of orders to wholesalers
– Monitoring order statuses
– Cooperation with complete databases of pharmacies and doctors
– Web and mobile versions of the application
This is the FarmaProm module that supports the work of representatives in the field. Based on data and machine learning algorithms, it indicates:
– pharmacies with high sales potential,
– places with the greatest chance of placing an order,
– how to optimize visit routes.
– Increased efficiency of representative visits
– Automation of the order placement and processing process
– Better targeting and planning of activities in pharmacies
– Real-time integration with wholesalers
– Data-driven decision support
The FarmaProm SFA system is available:
– in a web version (browser),
– as a mobile application for Android and iOS.
Orders accounting for approximately 30% of the total value of the pharmaceutical market in Poland are sent through the FarmaProm system. In 2021, over 10.5 million orders were transmitted, covering all key wholesalers in Poland.
Yes. The solution also works well in:
– the cosmetics industry,
– the FMCG sector,
– other sales models based on field work.
The system is based on high-quality databases of pharmacies and doctors and uses data analysis and machine learning mechanisms to support sales decisions.
Contact the FarmaProm team – we provide implementation support, training for the sales team, and customization of functionality to your needs.
Any questions? We’ll be happy to answer!
Feel free to contact our sales department: sprzedaz@farmaprom.pl.